As part of giffgaff’s wider campaign, the popular mobile trendsetters wanted to produce some fun and engaging content for their social channels that would capture the imagination and drive consideration for the brand.
With YouTube ads, most viewers want to click the ‘SKIP AD’ button as soon as they can, so our challenge was to create something interesting enough for viewers to stay until the end, playing on giffgaff’s ‘Free to Go, Free to Stay’ campaign messaging.
- Client giffgaff
- Who worked on it BIG / Clappp
- What we did Creative / Edit / Grade / Sound